• Design and deliver  EV charging App for iOS, Android, and web platforms, ensuring seamless user experiences and meeting diverse white-label client needs.
• Spearhead the design EVOS (Electric Vehicle Operating System) of Charging Station Management features for top-tier clients in the US such as ABM and Siemens and more, aligning with client requirements and market demands.
• Lead and mentor junior designer in creating an App Design System to support white-label solutions, enhancing reusability and reducing design inefficiencies through automation.
• Conduct stakeholder workshops, user interviews, and competitor analysis, leveraging insights from usability testing to optimize innovation feature Auto Charge function, improving user satisfaction and app adoption rates.
• Establish and implement DesignOps initiatives, including Color Tokens, multilingual String Tokens, and Change Logs, collaborating with the RD team to design and integrate into the codebase. resulting in a 20% reduction in design delivery cycles and improved cross-department collaboration transparency.
• Collaborate with engineers to integrate the design and development plugin Lottie into project workflows, improving UI aesthetics and product usability.

• Develop new pet-insurance product for tortoise and brid ; from 0-1 design process, market research, collaborate with Product Manager and Engineering team
• Lead the transformation of development process, migrating design from Sketch to Figma. Improve the development time and cost efficiency
• Optimize product features : claim flow and plan selection, improve user-flow base on A/B testing
• Mentoring intern designers in design team

• Design LIVE selling page CMS system 0-1, solve the user pain point and increase up to 25% usage rate in the same time
• Lead SaaS service end-to-end design process from problem define and UX planning process to UI design test and implementation
• Import Figma in the design process from Sketch, and built-up design component system
• Implement the design thinking methodology within the development team, taking the lead in conducting Agile/Scrum design sprints to foster brainstorming sessions and facilitate internal consensus-building.
• Live creating process optimization
• 1 to 1 LIVE selling service
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• Lead Design of project - Social App Creme, collaborate with product manager and engineers to build the app end to end
• Build product 0-1 and increase up to 6000 users in the year
• Run scrum with team members in high development pace teamwork
• Design & iterating the product across the different platforms between Web and App
• Support app Fam UI design, launch first MVP version in only two weeks

• Initiate Company’s first design system & UI Style Guideline from 0 to 1 to increase effectiveness between product & engineering teams
• Optimize the purchase process with user-centered design(UCD), improve user fluency, and increase conversion rate to reach the business goal
• Hold workshop with 5 product team partners coaching 30+ employees to bring design thinking mindset into company's project workflow
• Manage the usability testing for the new filter function by interviewing the testers to find some insights and make the best solution to create better usability
• Lead mobile project win Google's Best Mobile Website Ranked Third by optimizing product user experience
• Conduct app store ASO optimization
• Participate in double 11 design projects twice collaborate with cross-functional teams

• Graphic design of three seminars
• Designed Facebook marketing animation and illustration

• Completed the League of Legends homepage banner design project
• Modified web page HTML and graphic design